Imagine what it would be like to get a polar bear for your birthday! Is that even possible? And if so, how would you gift wrap it? And how would you give it to the person?
The answer to question one is… not quite, but close!
The answer to question two comes from Reach for the Rainbow and Churchill Wild.
The answer to question three will have to wait until the end of this story.
Reach for the Rainbow, a non-profit organization which has pioneered the integration of children and youth with disabilities into the mainstream of society at summer camp programs throughout Ontario, provided the gift wrapping via its 24th annual Crystal Ball Fundraising Gala this past November in Toronto.
Churchill Wild provided the polar bears, in the form of a trip for two to their Polar Bear Photo Safari at Seal River Heritage Lodge, as one of 13 featured live auction items at the gala. The top prize was a BMW which went for over $130,000.
“It is due to the generosity and support of donors such as Churchill Wild that Reach for the Rainbow can deliver the integrated opportunities we do, to close to 700 children with disabilities across Ontario each year,” said Jennifer Jeynes, Reach for the Rainbow’s Manager of Communications & Public Relations.
“The amazing team at Churchill Wild have really stepped up to aid the charity, and we couldn’t be more thrilled to be associated with such a wonderful company which provides the ultimate experience of adventure and exploration!” Churchill Wild’s Polar Bear Photo Safari gives professional, amateur and hobbyist photographers the chance to walk with polar bears for incredible on the ground opportunities.
Churchill Wild’s Director of Marketing & Communications Rick Kemp worked with disabled children for eight years and identified Reach for the Rainbow’s Crystal Ball Gala as an ideal event to support. His enthusiasm and the worthiness of Reach for the Rainbow’s goals made it was an easy sell to Churchill Wild owner’s Mike and Jeanne Reimer.
“Churchill Wild is a family business,” said Mike. “And when it comes to family, it’s really all about the kids.”
The winning bidder for the Polar Bear Photo Safari has been a guest of Fuel Advertising at the Crystal Ball Fundraising Gala for the last few years. Every year she buys her Christmas gifts at different charity events. This year was a little different – she wanted something unique and very special.
“I wanted a spectacular once-in-a-lifetime gift,” she said. “My husband is an avid photographer, he’s always had an interest in it. I think he will be blown away with this because it’s something he would not have discovered himself. He’ll be very surprised!”
Especially when he reads this, on February 4, 2011:
Happy Birthday Bob! — Love, Nicole
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